Diego Bacchelli

Innovative strategies and training for business growth

I provide training for companies and professionals, pairing tailored learning programs with targeted consulting support to seize opportunities and optimize processes.

My background

Sono consulente direzionale con 35 anni di esperienza nella gestione commerciale e strategia d’impresa, di cui 20 maturati all’estero tra Sud Africa, Europa e Stati Uniti.

I have led sales departments and held senior management roles, including Group Strategy Director, in companies operating in the automotive, mechanical engineering, and industrial machinery sectors — from family-owned SMEs to groups with hundreds of employees and revenues exceeding €100 million. I have delivered double-digit revenue growth and established new subsidiaries and business units in international markets, including a company in the United States and a subsidiary in South Africa.

I apply Lean (TPS) principles to commercial management, work with measurable KPIs, and have a proven track record of restructuring sales departments, developing teams and executives, and guiding companies through periods of change, including in temporary management roles.

Education in Mechanical Engineering (Wits University, South Africa), an MBA (USQ, Australia), and a postgraduate specialization in **Procurement Management**.

Native speaker of both English and Italian, I combine an international perspective, analytical rigor, and a pragmatic, hands-on approach. My added value? I don’t just deliver reports and theories: I sit down with people at the table and **drive change from within**.

Strategic Consultant for Business Growth and Organizational Transformation

I turn strategy into growth, performance and tangible results, working alongside entrepreneurs, CEOs and leadership teams to drive business development and international expansion. 

With extensive international experience, I work alongside organizations to align corporate strategy, business development, and organizational structure, creating the conditions for **sustainable growth, improved profitability, and a lasting competitive advantage**.

My core areas of expertise include:

  • Business Growth and Development
  • Organizational Transformation and Change Management
  • New Market Expansion and International Branch Setup
  • New Business Opportunity Development
  • Sales Training and Performance Optimization
  • Sales Function Leadership and Training
  • Coaching and Development for Managers, Sales Directors, and Sales Teams
  • Management Training
  • Business English for Corporate Contexts

I combine strategic vision, execution, and results-orientation. Every project is built on measurable objectives, KPIs, and concrete action plans, with a pragmatic approach that brings strategy into the field and turns it into performance and value for the business.

In-depth analysis of opportunities

I work with clients to identify areas for improvement and develop effective strategies that drive sustainable, competitive growth.

Market presence

I support management in market analysis and competitive landscape assessment, to build solid and sustainable growth strategies. I work alongside company teams to identify new business opportunities, optimize existing markets, and structure decision-making processes based on concrete data and mindful risk management. I guide companies through international expansion, from evaluating target markets to opening new operational offices.

Ongoing support and training

I support the company throughout the entire process, combining hands-on assistance, training, and coaching to consolidate results and transfer skills. The goal is to build autonomy and management capability within the Sales Department and Executive Management.

I drive growth through innovative solutions and training.

Discover how tailored strategies help businesses and professionals drive continuous improvement and expand their business.

Personalised strategies

Every solution is built around the specific needs of each business — tailored to turn opportunities into growth, greater efficiency and tangible results.

Collaborative support

I work alongside entrepreneurs and managers to turn opportunities and strategies into tangible results through structured approaches, targeted KPIs and practical tools. The outcome: more efficient processes, stronger commercial and organizational performance, and increased margins, revenue and overall business value.

Experience in the Field. Tangible Results.

Organizational Effectiveness & CEO Support

Footwear Company – Emilia-Romagna, Italy

A focused intervention aimed at strengthening internal organization, improving the corporate climate, and clarifying management responsibilities.

Through a direct assessment of the organization, I identified areas of inefficiency and activities with limited added value that were still being managed directly by the CEO.

Intervention Redefinition of management responsibilities and delegated authority, review of internal procedures, introduction of more structured communication processes, and establishment of clear criteria for salary increases.

impact: Greater management accountability, reduced operational workload for the CEO, and improved organizational climate and effectiveness.


Commercial Excellence e Performance Management

Intervention: restructuring management responsibilities and delegation, reviewing internal procedures, introducing more structured communication processes and establishing clearer criteria for salary increases.

I worked alongside the Sales Director to strengthen the sales organization and introduce a more structured, performance-driven management approach.

Intervention: definition of commercial KPIs, performance monitoring systems for sales representatives and agents, structured sales meeting procedures, implementation of an MBO-based incentive system, and tools to collect and analyze feedback from customers and the sales team.

A structured cross-selling process was also introduced to maximize the value of the existing customer base.

impact: Greater performance control, increased efficiency across the sales network, and revenue growth.


Formazione STUDENTI e sviluppo delle competenze

Tertiary Training Institute – Bologna, Italy

Teaching activities focused on economic and financial topics and job-costing principles.

The objective was not simply to transfer technical knowledge, but to make complex concepts clear, practical and applicable, connecting them to real-world business situations.

impact: Impact: improved understanding of economic and financial processes and greater ability to apply the methodologies to practical business scenarios.


Business English & International Business Culture

Ceramics Company – Sassuolo, Italy

I worked with management and international sales teams to strengthen the language and cultural skills required to operate effectively in international markets.

The program combined Business English, professional communication and Anglo-Saxon business culture, using real-world situations such as negotiations, customer and partner relationships, meetings and commercial communication.

Impact: greater effectiveness in international business relationships and support for expansion into new markets, contributing to revenue growth.

Contact